Meet Marshall

Marshall is a highly experienced Chief Marketing & Growth Officer with a remarkable history of driving transformative strategies that elevate companies from $15M to $15B+ in revenue.

He specializes in guiding global B2B software and device companies within Biotechnology, Life Sciences Technology, Medical Technology, Healthcare IT, and Finance Technology to market in innovative ways that significantly enhance reputation and revenue. His expertise lies in developing robust marketing strategies and building high-performing teams that empower software products to simplify processes and improve human health on a global scale.

At the forefront of integrating AI with marketing, Marshall has played a pivotal role in revolutionizing B2B Software-as-a-Service (SaaS) and device marketing. His approach seamlessly combines cutting-edge AI applications with a deep understanding of global market dynamics, driving exceptional brand growth and market penetration.

As a proven leader, Marshall fosters high-performing marketing and growth teams. He creates environments where talent thrives, focusing on inclusive growth, continuous learning, and collaborative success.

Career Highlights:

• Generated multimillion dollar sales pipeline & 33% ARR growth at OpenEye Cadence Molecular Sciences
• Orchestrated a brand overhaul at OpenEye, bringing hundreds of thousands of dollars of pipeline & 574% ROI
• Boosted millions of dollars in demand generation and increased ARR by 49% at Zywave
• Elevated customer usage to 93% in 9 months by driving SaaS adoption at Northwestern Mutual
• Successfully rebranded GE & GE Healthcare, generating billions in revenue and launching more than 100 SaaS & hardware products