Meet Rich

Rich is a marketing and advertising executive with a passion for brand building. He has delivered multi-million dollar growth for leading national, regional, and local brands.

Rich has held leadership roles at top agencies such as Leo Burnett, FCB, Wire Stone, and Zocalo Group. He has led marketing for a Fortune 100 telecommunications firm and served as CMO for one of the largest independent retail chains in Chicago and Northwest Indiana.

His deep experience and expertise in all areas of integrated marketing, both traditional and digital, and background leading sales and business development for a variety of marketing service firms, allow Rich to bring great insight and practical problem-solving skills to any company’s leadership team.

Rich is also co-author of “Authenticity: Building a Brand in an Insincere Age.” , (Praeger Press Jan 2020).

Other published work:

• Future of Commerce & Customer Engagement (10 Blog Posts for SAP)
• Why Marketers Aren’t As Good At Communicating As They Think
• The 7 Habits of Highly Effective Marketers
• The Powerful Impact Stories Have on Brand Building
• Scattered Focus: Why Your Marketing Is Failing & How to Be More Effective.