faq
frequently asked questionsfor companies
Frequently Asked Questions
Should I hire a fractional leader or build an advisory board?
It depends on your needs. Hire a fractional leader for dedicated executive-level support in a specific area. Build an advisory board when you need ongoing guidance across multiple functional areas.
How does the Think Tank relate to the Podcast Network?
Think Tank inquiries help shape podcast content, ensuring our experts address real business challenges. You can submit questions and receive answers through both written responses and podcast episodes.
FOR FRACTIONAL LEADERS
Frequently Asked Questions
What is a Peer-to-Peer Lead Generation Group?
It’s a niche-focused cohort of fractional professionals—CMOs, CFOs, COOs, and others—who collaborate monthly to create thought leadership content, execute targeted campaigns, and refer real business to each other. Each group is led by an experienced fractional CMO.
What’s included in the membership?
Your membership includes:
• Access to a curated peer group
• Monthly 2-hour sessions (peer strategy + content creation)
• Professional content production (1+ asset per month)
• Promotion through the Fractional Pros platform
• Personalized marketing materials
• Participation in lead-gen campaigns
• Featured placement on the site
How much does it cost to join?
Here are two components:
• $2,500 annual membership (with a 100% lead/referral guarantee within 6 months)
• $250/month content creation fee (non-refundable)
What’s the 100% lead guarantee?
If you don’t receive a qualified lead or referral within the first 6 months of membership, your $2,500 membership fee will be fully refunded. To qualify, you must participate in all 6 monthly peer group meetings.
Who leads the group?
Each group is led by a seasoned fractional CMO from yorCMO, ensuring the group stays focused on strategy, content quality, and campaign execution.
Can I join more than one group?
Yes—if you serve more than one niche, you can apply to join additional groups. Each group has its own structure, content plan, and membership.
What types of content will I get?
You’ll co-create or be featured in:
• Podcasts
• Blog posts or whitepapers
• Case studies and webinars
• Articles or think tank Q&As
Each piece is designed to showcase your expertise and attract clients in your niche.
How are leads generated?
Leads come from:
• Collaborative campaigns run by the group
• Featured content on the Fractional Pros website
• Peer referrals from fellow group members
• Engagement through the Think Tank and podcast channels
How do I apply to join?
Just email flor@yorCMO com with a quick intro and your niche. We’ll match you with the right peer group and get the onboarding process started.
Get In Touch
(816) 670-4950